Creative & UX for an Immersive Shopping Experience

Cross-functional conception, creative development, UX experience and marketing touchpoints for Lolly Wolly Doodle’s launch of Designed By Me.

Designed By Me took the brand’s DNA of made-to-order, social shopping and created an experience (including the app and this launch video) for children and their parents, allowing them to design, style and purchase custom dresses.

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